Why Do We Do It?
For Our Children.
"We do not inherit the Earth from our ancestors, we borrow it from our children."
Our founder, Antonia Iannucci, is an Italian designer who founded Xtinctio after working in the fashion industry for 25 years. When her twin girls were born she found it hard to reconcile the negative environmental impact of the apparel industry with building a future for her children. Antonia felt compelled to seek out a more positive and responsible role. Please join her on the front lines of the battle to preserve our biodiversity.